Marking a major milestone in its journey, Madorasindahouse celebrates its 100th release — a testament to over a decade of curating soulful, rhythm-driven music that bridges cultures and communities. We caught up with the team behind the label to reflect on its evolution from a humble YouTube channel to a global movement and to discuss the creation of their star-studded ‘MIDH 100’ compilation.
WWD: First off, congratulations on reaching 100 releases! Looking back to when Madorasindahouse first began as a small community of house lovers, did you ever imagine it would grow into one of the leading voices in Afro House today?
Thank you for your kind words! Honestly, no. Madorasindahouse was founded in 2011 by Harrys as a community and YouTube channel. From there, it grew into one of the most successful electronic music platforms, now counting almost half a million subscribers. That growth gave us the opportunity to take the next step and launch the label.
WWD: The label has always been known for its strong identity — blending deep emotion, rhythm, and culture. How would you describe the evolution of the Madorasindahouse sound over these six years?
We still release what feels right for us, without chasing trends. Of course, the sound evolves naturally as the scene changes — and so do we. But the cornerstone of Madorasindahouse Records has always been emotion. If a track gives us that feeling — if we truly vibe with it — it’s for us.
WWD: ‘MIDH 100’ features a remarkable lineup of 26 artists, from legends like Dave Seaman and Adana Twins to fresh names entering the scene. How did you approach curating this milestone compilation?
We receive so many demos through our channels — from both established artists and newcomers. Every day, a track or two gives us chills, and we often wish we could share more of that music with the world. So, for our 100th release, we decided to bring together the sounds that have inspired us recently — a collection that reflects the tracks that made us dance and feel deeply over the past months.
WWD: Madorasindahouse has always been more than a record label — it feels like a movement that connects artists, dancers, and listeners worldwide. What role has the community played in shaping the label’s success?
Madorasindahouse, both online and in real life, has always been a vibrant community. Through that connection, we’ve met so many artists who express something powerful through their music — and dancers who make us feel it even more. They are our biggest inspiration, shaping not only our taste but also the direction of our future releases.
WWD: The Afro House landscape has evolved massively in recent years, with global recognition and new waves of talent emerging. How do you see Madorasindahouse’s role in that global growth?
Every year, we’re fortunate to have a few releases that capture the essence of the Afro House sound at that moment. From our very first release by Shimza, to Vamos by Megablast, 7 Seconds by Joezi and Coco, Your Voiceby Caiiro and AWEN, or Liva K’s You Can Dance Now — artists have trusted us to share their music with the world. That’s what makes us happiest: knowing our vibe connects with the crowd’s vibe.
WWD: As you celebrate this milestone, what are some of the key lessons you’ve learned running the label — both creatively and business-wise — that continue to guide your vision today?
Consistency is everything. We aim to keep the quality of the music, the artwork, and every detail that shapes a great release at the highest level. That’s how we ensure the artists’ work gets the attention it deserves — so their message can truly travel across the world.
WWD: Finally, looking ahead, what’s next for Madorasindahouse? Can fans expect any new directions, events, or collaborations as you move into this next chapter?
Absolutely. We’re excited to welcome even more inspiring artists to the label and to take Madorasindahouse on the road with showcases around the world. The next chapter is just beginning.
WWD: Amazing and congrats again! Thanks for the chat 🙂
The ‘MIDH 100’ VA is available here